Study shows equine clients drastically underestimate lifetime costs

The Equine Lifetime of Care study sought to identify and raise awareness of the lifetime cost of horse ownership and to provide an overview of resources to financially prepare equine clients. Courtesy Synchrony Financial.

Equine clients are a breed of their own when it comes to the relationship with their animals. In addition to the larger-than-life emotional bond, caring for their horse also comes with a bigger price tag. From routine veterinary care to emergency visits to end-of-life care—it is more than twice as expensive to own a horse than a dog.
So it is surprising that new research conducted by Syncrony found 83 percent of horse owners say they feel prepared for the expenses of owning a horse. Unsurprisingly, 85 percent feel anxi...